Trust should be
inspectable.
Our standards explain who is responsible, how information is checked, what happens when we get something wrong, and where this publication draws its boundaries.
Show first-hand methods, observations, and applied work.
Match authorship and review to the complexity of the claim.
Earn recognition through useful work and independent evidence.
Make ownership, sources, limitations, and corrections visible.
The evidence behind
the evidence.
Why this publication exists, who it serves, and how its guidance is developed.
How authorship, subject review, and contributor credentials are handled.
The principles used to plan, write, review, and update AEO content.
How sources are selected, evaluated, attributed, and maintained.
The review process for factual, technical, and time-sensitive claims.
The workflow from topic selection through publication and ongoing maintenance.
How readers can report errors and how material corrections are documented.
Who publishes this guide and how to reach the organization responsible for it.
A plain-language summary of data handling on this informational site.
The boundaries and responsibilities that apply when using this educational resource.
Our commitment to a usable reading experience and a process for reporting barriers.